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Tri Nugroho, Aditya and Rofianto, Whony and Surjaatmadja, Surachman and Andriani, Meta (2021) FAKTOR PEMBENTUK BRAND LOVE, WORD OF MOUTH, DAN REPURCHASE INTENTION ATAS PRODUK HEDONIS: TELAAH PADA PELANGGAN PRODUK GUNPLA MEREK BANDAI. Jurnal Manajemen Strategi dan Aplikasi Bisnis, 4 (2). pp. 496-507. ISSN 2655- 237X
Tri Nugroho, Aditya and Rofianto, Whony and Surjaatmadja, Surachman and Andriani, Meta (2021) FAKTOR PEMBENTUK BRAND LOVE, WORD OF MOUTH, DAN REPURCHASE INTENTION ATAS PRODUK HEDONIS: TELAAH PADA PELANGGAN PRODUK GUNPLA MEREK BANDAI. Jurnal Manajemen Strategi dan Aplikasi Bisnis, 4 (2). pp. 496-507. ISSN 2655- 237X
Rofianto, Whony and Haque, Marissa Grace and Sunarsi, Denok and Purwanto, Agus and Kahpi, Heri Sapari (2021) CULTURAL PRODUCT BRANDING, ANTECEDENTS, AND ITS IMPLICATIONS: A STUDY ON THE CONTEXT OF INDONESIAN BATIK. INTERNATIONAL JOURNAL OF SOCIAL, POLICY AND LAW (IJOSPL), 2 (2). pp. 37-46. ISSN E-ISSN: 2774-2245
Christin, Christin and Rofianto, Whony and Komara, Edi and Andriani, Meta (2021) The Forming Factors of Attitude Towards Social Media Reviews and Its Implications for Visit Intention: A Study on the Mgdalenaf Youtube Channel. Proceedings of the 7th Sriwijaya Economics, Accounting, and Business Conference (SEABC 2021), 647. ISSN 2352-5428
Bahtiar, Arif and Wulandari, Nuri and Medina, Dyta and Samwong, Sudaporn and Nichifor, Bogdan and de Jager, Johan W and Muhamat, Amirul Afif and Pracoyo, Antyo and Hindarto, Chico A. E. and Rofianto, Whony and Hidayat, Taufiq and Idawati, Wiwi and Budhijana, Raden Bambang and Sulistyowati, Sulistyowati and Novita, Nova and Rimadias, Santi and Bagasworo, Wasi and Prabowo, Hayu Susilo (2023) PROCEEDINGS International Conference on Banking and Finance: Digital Financial Services Revolution: Challenges and Inclusive Opportunities Toward Sustainable Society. In: International Conference on Banking and Finance STIE Indonesia Banking School.
Rofianto, Whony and Pratama, Anugrah Raihan and Felecia, Annisa (2021) Video Youtube Online Review Sebagai Pendorong Purchase dan Ewom Intention. In: SNAP 2021.
Rofianto, Whony and Pratami, Annisa Sekar and Sabrina, Manda (2021) Faktor Pembentuk Attitude Toward Green Product dan Implikasinya Pada Intensi Konsumen: Ekspansi Model dan Pengujian Pada Produk Menstrual Cup. In: Seminar Nasional KPIBIB 2021, 9 June 2021, Depok, West Java, Indonesia.
Herliani, Herliani and Rofianto, Whony E-Satisfaction & E-Trust Driving Factors and Its Implications on Customer Loyalty: A Research on The Groceries Application. In: 8th International Seminar & Conference on Learning Organisation, 11 November 2020, Bandung, West Java, Indonesia.
Lestari, Tri and Rofianto, Whony Multi- Dimensional Consumer Value and Adoption of Mobile Health Service: A Study During COVID-19 Outbreak in Indonesia. In: Business Innovation and Engineering Conference. (Unpublished)
Prasiyuda, Eka and Lestari, Tri and Putra, Muhammad Bahari and Rofianto, Whony The Role of Cognitive & Affective Drivers in Building Satisfaction and Loyalty: Study on Non Dine in Coffee Shop in Indonesia. In: Business Innovation and Engineering Conference. (Unpublished)
Gatot, Sherin Andiana and Waruwu, Anneria and Utami, Ajeng Dwi and Rofianto, Whony The relationship between perceived risk, price, and image in forming purchased intention: study on brick & click fast fashion brands in the new normal context. In: Business Innovation and Engineering Conference. (Unpublished)
sparta, sparta and Rofianto, Whony and Idawati, Wiwi and Simatupang, Batara Maju and Andriani, Meta and Nelmida, Nelmida and Rimadias, Santi and Karyani, Etikah and Ferli, Ossi and Wardani, Deni (2021) PROSIDING SEMINAR NASIONAL & CALL FOR PAPERS STIE INDONESIA BANKING SCHOOL 2021. IBS National Conference on Business and Finance, 1 . STIE Indonesia Banking School, Jakarta. ISBN 978-623-98550-0-0
Rofianto, Whony 20201RFA1dKINS1EMetolit. [Teaching Resource] (Unpublished)
Rofianto, Whony 20201RFA1eKINS1EMR. [Teaching Resource] (Unpublished)
Rofianto, Whony 20201RFA1fKINS2BRM. [Teaching Resource] (Unpublished)
Rofianto, Whony Business Plan Project KO331. [Teaching Resource] (Unpublished)
Rofianto, Whony RFkinS120192ManPem. [Teaching Resource] (Unpublished)
Rofianto, Whony RFkinS120192SemManPem. [Teaching Resource] (Unpublished)
Rofianto, Whony RFkinS120192Stat. [Teaching Resource] (Unpublished)
Rofianto, Whony RFkinS120201IMC. [Teaching Resource] (Unpublished)
Rofianto, Whony RFkinS120201ManPem. [Teaching Resource] (Unpublished)
Rofianto, Whony RFkinS120201PJB. [Teaching Resource] (Unpublished)
Pracoyo, Antyo and Harun, Paulina and Wijaya, Erric and Rofianto, Whony and Budhijana, Raden Bambang and Komara, Edi and Sadikin, Dikdik Saleh and Bagasworo, Wasi and Novita, Nova (2020) Pengabdian Kepada Masyarakat dengan Tema Adaptasi Bisnis UMKM di masa Pandemi dan New Normal. Pusat Pengembangan Produktivitas Daerah DKI Jakarta. (Unpublished)
Paulina, Paulina and Rasyid, Soelaiman and Pracoyo, Antyo and Wijaya, Erric and Wardani, Deni and Rofianto, Whony and Sadikin, Dikdik Saleh and Komara, Edi and Novita, Nova and Bagasworo, Wasi and Budhijana, Raden Bambang (2020) Pengabdian Kepada Masyarakat. STIE Indonesia Banking School. (Unpublished)
