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Purnawan, Daru Endra (2018) Store Image, Service Quality And Familiarity Towards Purchase Intention Of Private Label Brand In Indonesia. S2 thesis, STIE Indonesia Banking School.
Purnawan, Daru Endra (2016) Pengaruh Store Image Dan Service Quality Pada Brand Image Dan Purchase Intention Untuk Merek Private Label. S1 thesis, STIE Indonesia Banking School.